Today's Veterinary Business

AUG-SEP 2017

Today’s Veterinary Business provides information and resources designed to help veterinarians and office management improve the financial performance of their practices, allowing them to increase the level of patient care and client service.

Issue link: https://todaysveterinarybusiness.epubxp.com/i/856474

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4 Today's Veterinary Business Advisory Board Advisory Board Drs. Donnelly, Leininger and Ward made good on their goal of becoming a veterinarian and have succeeded professionally in many other ways. The three of them are giving back to their cherished profession by serving on the To- day's Veterinary Business editorial advisory board. They join three other veteri- narians, a veterinarian/lawyer, a second lawyer, a certified public accountant and a person with 22 years of digital marketing experience who will help Today's Veterinary Business become the magazine world's leading source of practice management, business and personal wellness education for veterinary professionals. A Greater Purpose All 10 board members agree that improved business acumen is crucial if the magazine's core audience — veterinarians, practice owners and practice managers — is to thrive profession- ally and financially. "The veterinary profession is at a crossroads," said board member Jeff Thoren, DVM, PCC, BCC, who co-authors the Go With the Flow personal wellness column. "Faced with a variety of stress- es including rapid technological change, ongoing econom- ic challenges, and increasing levels of personal debt and professional burnout, it's clear that we need to consider new ways to preserve the health of our practices and the people who work in them. "Today's Veter- inary Business will play an important role in creating a new roadmap for veterinary business and stimulating needed change." The advisers come from practice, business and aca- demia. They range Meet our editorial consultants 10 of the profession's best and brightest are founding board members of Today's Veterinary Business. By Ken Niedziela, Editor Amanda Donnelly, DVM, MBA, fell in love with veterinary medicine when she was a 9-year-old girl pitching in at her father's small animal hospi- tal. Mary Beth Leininger, DVM, a lifetime animal geek, caught the veterinary bug even earlier in elementary school. Ernie Ward, DVM, saw his future when he was "knee-high to a grasshopper," he quipped. "Since a practice's financial health ultimately impacts pet health, everyone benefits from healthy practices." – Fritz Wood, CPA, CFP Dr. Zack Mills Dr. Amanda Donnelly Dr. Charlotte Lacroix Mark Cushing Dr. Mary Beth Leininger Dr. Jeff Thoren Dr. Eleanor Green Kelly Baltzell

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